“How can we generate reliable insights on volunteering in Germany through a cross-platform setup that also drives sustainable visibility in today’s fast-paced digital world?”

We implemented a scalable, multiplatform setup across six social platforms, activating age-based audience clusters with multiple creatives tested against each other. By harmonising performance across platforms, we delivered robust KPIs and actionable insights.

The result: >5.8M delivered Vide Views, +75% higher VR compared to benchmark.